The Muse - 2018
"Our starting point for the collection was the muse. These trailblazing women from past generations who inadvertently inspired and created some of the best and most enduring music to date.I wanted to take this spirit and create a modern day collection which looks and feels as magnetic as those women who inspired me. Music and the world that surrounds it continues to pervade the ALEXACHUNG brand and this collection is perhaps the most potent iteration of that idea." Alexa Chung
Spring 18 - Virginia
VIRGINIA is an ode to the unsung heroes; writers, painters, sculptors, whose lives were and are still filled with wonder.
Winter 18 - Fantastic
FANTASTIC embodies the mood of the explosive nineties music scene, and the heroes that defined it.
Autumn 17 - Prom Gone Wrong
PROM GONE WRONG is the moment of disaster. When something terrible happens and it happens in slow motion or you suddenly you have heightened senses or awareness.